Marketing Representative

Orlando, FL

Post Date: 05/18/2017 Job ID: 23215 Industry: Other Area(s)

The Marketing Representative would be part of a team responsible for the development of the communication strategy and the facilitation of all trade & sales channel marketing campaigns for the company. This includes, but is not limited to:

 
  • Initiating jobs with project managers to be entered in the workflow system
  • Develop weekly competitive reports that help inform business decisions
  • Assist with all processes related to campaign launch, including development of specs and buy authorizations
  • Field incoming inquiries from sales representatives and evaluates opportunities
  • Lead in Traffic/Production
  • Manage implementation of traffic instructions to agency and vendors
  • Work closely with internal Production and Advertising teams
  • Manage Budgets and Accruals
  • Maintain accurate budgets for all media elements
  • Develop spend summaries and monthly accrual for Accounting/Finance; ensure all invoices are reconciled and paid
  • Increase Industry and Media Knowledge
  • Keep informed regarding current media industry trends and provide insight into relevance to the business
  • Seek, investigate, and pursue innovative media opportunities

 

This position requires a working knowledge of offline and online media, communication strategy, creative development, as well as strong organizational, collaboration and project management skills.
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